At Loyalty Foundry, we go beyond celebrating success stories: we dig into what works, what doesn’t, and why.
Our case studies offer a clear-eyed perspective on loyalty programs across industries, highlighting the strategies that drive genuine engagement and the missteps that hold brands back. Each piece is designed to give you practical insight into building loyalty programs that resonate with customers and deliver measurable results.

Starbucks Rewards
A lesson in designing loyalty around the customer journey.
The central message is clear: loyalty technology must be chosen after the customer experience is understood, not before.

Take Two Language Lessons and Call Me in the Morning
How Duolingo‑style loyalty mechanics can improve outcomes for care providers and insurers.


